Starter - “Foundation for Clarity”
The Starter package is designed for businesses that want to gain control of their numbers and establish a reliable financial foundation. This service focuses on creating consistent, meaningful financial reporting that helps owners, managers, shareholders, or lenders clearly understand performance and financial health.
Customized Financial Reporting Package
We prepare a tailored reporting package each month that includes:
Financial statements (income statement, balance sheet, and cash flow) prepared accurately and consistently.
Comparative reporting showing performance month-over-month and year-over-year.
Variance analysis highlighting key changes in revenue, expenses, and profitability.
Customized reporting views — whether for the owner’s decision-making, management oversight, or lender confidence.
This ensures that every stakeholder gets financial information presented in a format that’s relevant, actionable, and easy to interpret.
Meaningful KPIs That Tell the Story
Numbers alone don’t drive decisions — insights do. We identify and track Key Performance Indicators (KPIs) specific to your business model and goals. Examples include:
Gross Margin % – reveals how effectively you manage cost versus sales.
Operating Expense Ratio – helps monitor expense discipline over time.
Cash Conversion Cycle – shows how quickly you turn inventory and receivables into cash.
Days Sales Outstanding (DSO) and Days Payable Outstanding (DPO) – track collection and payment efficiency.
EBITDA Margin – measures profitability at the operational level.
Liquidity Ratios – evaluate your company’s ability to meet short-term obligations.
Each KPI is presented visually in your monthly report — showing trends, benchmarks, and areas for improvement.
Turning Operational Results Into a Story
Financials tell the what; we explain the why. Each month, we interpret your results and turn them into a clear story about your business.
For example:
We might show how a drop in margin links to higher freight costs or supplier price increases — and suggest where you can offset them.
Or, we could highlight how delayed receivables are affecting cash flow, and help you set collection targets.
We may identify that overtime expenses are creeping up, and recommend scheduling changes to control costs.
Our goal is to bridge the gap between operations and finance — helping you see how day-to-day business activity directly impacts profitability and cash flow.
Monthly Insights You Can Act On
Each month, you’ll receive a concise summary that distills complex data into actionable insights. These could include:
Profit drivers – what boosted or hurt profitability this month.
Expense analysis – trends that may need attention or controls.
Cash flow insights – where cash is tied up and how to free it.
Balance sheet highlights – shifts in assets, liabilities, or equity worth monitoring.
Forward-looking recommendations – simple actions that improve performance or protect cash.
Example:
“Inventory increased by 12% month-over-month while sales remained flat. We recommend reviewing purchasing volume or implementing a reorder threshold to maintain liquidity.”
Examples of Work Delivered
Monthly reporting package customized for internal management and lender review.
Financial dashboard summarizing KPIs, cash position, and trends.
Visual variance report showing key changes in revenue and costs.
Monthly insight summary highlighting top 3 opportunities or risks.
KPI summary page with charts comparing performance to prior periods or targets.
The Starter package is ideal for businesses that need clarity, structure, and a solid financial baseline before advancing into deeper strategy. It sets the groundwork for better decision-making, improved communication with stakeholders, and more confident growth planning.